OUR SERVICES

Clarity of forward vision…….

Behind every success is a team, and behind every team is a clear plan. Giving structure to innovative ideas enables them to come to life from strong foundations for ongoing stages of growth.  Our brand clinic comes in various forms depending on your needs but will deliver a forward plan that has your customer at its heart to maximise the market opportunity.

BRAND CLINIC MENU

We are brand partners. Having been a founder and worked so closely with so many, we understand the beauty
entrepreneurial ride. We believe in practical support to help execute as well as develop strategies, introducing valuable
contacts and taking pride in your success. We can work with you on a contract basis to support both planning and
execution or you can dip into our knowledge through our Clinics.

Brand Business Modelling

Impactful cross channel brand and range storytelling

Developing your Trading Mechanic & Business Planning

Developing your Omnichannel Business Plan

Creating Meaningful Culture & Community

Digital Excellence

Building High Performance Teams

Customer Surveys, Workshops and Focus Groups

Brand Filming & Events

CASE STUDIES

Charlotte Tillbury

Part of the original management leadership team collectively building the concept and evolving the business model globally to drive retail sales to over £100m in Yr 3. Achieving ground breaking growth and market share in the UK, launching the US, Europe and forming the distribution strategies for the Middle East & Asia. These early foundations supported continued growth and exit to Puig for £1.2m in 2020.

Trinny London

Developed the offline retail strategy for the UK, designed the experience for the first Trinny Townhouse Pop-up, and executed the US launch, doubling retail sales within 8mths, and supporting the empowerment of community.

Code 8

Supported development of brand concept, customised lipstick process, launch of Covent Garden Pop Up

SMART FEEDBACK

Understanding your customer is vital, and in the constantly changing world of beauty and influence, including the customer voice in your strategy is not only smart and effective, it’s business critical. Our own proprietary customer centric intelligent survey platform assures and drives customer engagement for growth and loyalty opportunities.  We work with you, to strategically shape questions to connect with your customers, giving back actionable insights that help you build your brand with them. 

BRAND FILMS

Visual content is the most effective driver of brand connection and conversion. Considered messaging in Film helps reach new audiences, develops conversations and positioning whilst communicating your values. We help you structure your messaging to build into a brand film, and clips for varied channels. Watch our recruitment film developed for the Priory North London Clinic, which helped move them to 100% fully staffed.

EXPERIENTIAL RETAIL

Developing your retail experience and testing it as proof of concept or event to build community is a key step on your Omnichannel trading roadmap. Check out some of our popup events that supported entry to retail for 456 Skin, or view a disruptor beauty retail concept for Beauty Vibe and our Indie Brand Partners.